GTM, GA4, Enhanced Conversions, server-side tagging and Consent Mode v2 configured properly, so every decision runs on clean data.
Google Ads Specialist for eCommerce Brands
Smart account structures, full-funnel strategy and conversion-optimized growth systems. I align creative, tracking and platforms so your account compounds results month after month — not just spends budget.
Google Ads Specialist for eCommerce Brands
Smart account structures, full-funnel strategy and conversion-optimized growth systems. I align creative, tracking and platforms so your account compounds results month after month — not just spends budget.
I’ve generated millions of sales for eCommerce brands across the world.
Revenue Generated
eCommerce Accounts Managed
Ad Spend Managed
Industries Served
What I do instead:
A structured 30-day runway from audit to scale. Every step is documented, and you see exactly what’s happening in the account.
I map your margins, best sellers and real demand curve before a single campaign is touched.
Who buys, at what intent stage, and what stops them. This drives structure and creative angles.
Account structure built around your catalogue and funnel — search, shopping, PMax and remarketing working together.
Clean tracking, feed hygiene, tightly themed campaigns launched with controlled budget ramps.
Weekly bid, budget, query and creative optimization to push ROAS while spend increases.
No lock-in contracts, no hiding behind vanity metrics. If the account,doesn’t move, you don’t keep paying for it.
Everything required to make paid search a profit channel —handled end to end by me.
A forensic review of structure, search terms, bidding and wasted spend — with a prioritised action list you can keep either way.
GTM, GA4, Enhanced Conversions, server-side tagging and Consent Mode v2 configured properly, so every decision runs on clean data.
Disapprovals fixed, titles and attributes rebuilt for intent, feed rules and supplemental feeds that lift Shopping and PMax coverage.
Search, Shopping, Performance Max and remarketing built as one funnel, then optimized weekly for profitable scale.
How my eCommerce client accounts perform and how yours could too.
£11.6K Spend – ~6x ROAS – £70.3K Revenue
$11.6K Spend – 4.57x ROAS – $53K Revenue
$25.8K Spend – 3.89x ROAS – $100K Revenue
£8.57K Spend – ~4x ROAS – £34.8K Revenue
£23.7K Spend – 4.94x ROAS – £136K Revenue
£42.4K Spend – ~7x ROAS – £294K Revenue
Strategy, build, tracking and optimization handled end to end.
Accounts consistently held between 4x and 7x while scaling spend.
First 30 days to structure and launch, then compounding scale.
You work with me, not an account manager or a junior team.
Spend managed
I’ve managed over $2M+ in ad spend across 15+ industries, from fragrance and apparel to supplements and home goods. That range is why I don’t run cookie-cutter setups — the structure that scales a 60-SKU perfume brand is not the one that scales a 4,000-SKU catalogue.
Every account gets a tailored architecture, clean conversion data and a scaling plan tied to your margins. You get one senior specialist accountable for the numbers, and a direct line to me whenever you need it.
Accounts managed
Revenue generated
Industries served
Same budget, different operator. This is where most eCommerce accounts quietly
lose money.
| What Matters | Working With Musab | Typical Agency |
|---|---|---|
| Who runs your account | A senior specialist — me, every day | A junior with 12 other accounts |
| Tracking & measurement | GTM, GA4, server-side, Consent Mode v2 included | “Use the Shopify app” |
| Campaign structure | Segmented by product, margin and funnel stage | One PMax absorbing brand traffic |
| Reporting metric | Profit and new-customer revenue | Platform ROAS screenshots |
| Feeds & Merchant Center | Titles, attributes and custom labels engineered | Raw Shopify import |
| Contract | Flexible, no lock-in | 6–12 month minimum |
“Musab restructured our client accounts and the difference showed within weeks. Spend became predictable, ROAS climbed, and reporting finally made sense.”
Revenue Growth Marketing Agency
“He found wasted spend we didn’t know existed, then rebuilt the campaigns around what actually converts. Genuinely one of the sharpest PPC people I’ve worked with.”
eCommerce Founder
“Our perfume brand went from breaking even to consistently profitable on Google. The feed and tracking work alone changed everything.”
Perfume Brand Owner
“Clear communication, no jargon, and results I could see in the revenue line. Musab treats the account like it’s his own business.”
DTC Brand Manager
“Clear communication, no jargon, and results I could see in the revenue line. Musab treats the account like it’s his own business.”
DTC Brand Manager
“Fast, direct and completely on top of the account. Scaling budget with Musab has never felt like a gamble.”
DTC Brand Manager
Still unsure? Ask me directly — I’ll tell you honestly whether Google Ads is the right lever for your brand right now.
The first 30 days are structure, tracking and launch. Most accounts see measurable movement in weeks 3–6, and compounding scale from month two once Smart Bidding has clean conversion data.
I work best with brands spending £3K/month or more on Google Ads, or ready to start there. Below that, the data volume makes profitable scaling slow and unreliable.
No. Terms are flexible and month-to-month after the initial 90-day build-and-scale window. I keep clients with results, not paperwork.
Always. GTM, GA4, Enhanced Conversions, server-side tagging and Consent Mode v2 are part of the engagement — bidding is only as good as the data behind it.
Yes. Feed hygiene, title and attribute optimization, supplemental feeds and custom labels are core to how I structure Shopping and Performance Max.
I do. You work with me directly — no account managers, no junior handoffs, and a direct line on WhatsApp or email.
Tell me about your brand and current spend. I’ll come back with a straight answer on where the growth is — and whether I’m the right person to unlock it.